The Young Ones Are Rediscovering the Creative Market
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By Oggie Medina
The Philippines is actively participating in a new sector that has seen job growth and contributes significantly to the economy. Thanks to CREATEPhilippines as the country’s first government-led content and community platform for the local creative industries.
Creative industries are rooted in most young Filipinos today the creativity, talent and culture, producing unique artistic and innovative goods or services. They can likewise generate wealth and jobs through intellectual property. They encompass fields like advertising, animation, design (fashion, graphic), film, music, publishing, performing arts, crafts, culinary arts, and new media (games, software).
Essentially, the young creative minds are the segment of the economy where “ideas and imagination” become valuable products and services, from the artisan weaving textiles to the animator working on a blockbuster game. The Philippines is increasing its participation in global creative sectors to promote Filipino creative industries on a global stage.
In July 2026, something big will occur in the gaming development sector in Manila when CREATEPhilippines holds its PGDX, the largest game dev event in the Philippines aiming to spotlight homegrown talent and connect the local gaming community with global industry players.
In September 2026 CREATEPhilippines, in collaboration with the Cultural Center of the Philippines, will hold the Manila International Performing Arts Market (MIPAM) to elevate Filipino creative industries, especially performing arts, onto the world stage.
Certainly, the youth are increasingly vital to the Philippines’ creative sectors, driving economic growth, innovation through digital platforms, and promoting Filipino culture globally, with government initiatives actively fostering this young talent in areas like film, music, design, and digital media.
In essence, the younger generation is not just participating but leading the charge, transforming the Philippines’ creative landscape into a significant economic and cultural force.